Top Producer Formula
Top Producer Formula
It’s no secret that most online marketers struggle to make real money, despite their best efforts. What if I told you that there was a proven formula out there that was guaranteed to make you real money? You might be skeptical at first but the truth is that this formula has helped elite Internet marketers make millions and guess what – it can help you too.
Empower Network Top Producer Formula
So what’s this amazing formula called? It’s called the Top Producer Formula and it was developed by David Wood, one of the most successful Internet marketers in the game.
The Thirteen Modules
The Top Producer Formula is broken down into thirteen modules, which will teach you everything you need to know to make a serious income online. Here is a brief look into all thirteen modules:
Module 1: Sponsoring & Selling
Your main focus should be doing things that are going to make you money if you want to achieve financial freedom. What are the two most important money making activities? They are: producing new sales and recruiting.
If you focus on other things, you won’t create enough influence to recruit top-notch leaders or build a large network of marketers to help you reach the lifestyle you desire.
Remember, you do not need to re-invent the wheel here. Unless you’re making at least $30,000 a month, you should focus on selling and sponsoring. Bringing in two people a day is the real secret to sponsoring leaders. Remember that.
It’s not easy to get in this business and most people fail because they fall for the myth that making money online is easy.
Module 2: Beliefs and Attitudes
If your inner beliefs are not serving you and your business, then you need to change them. To be a true Top Producer, you need to identify what beliefs and values are preventing you from reaching your true potential. Those beliefs need to be replaced with beliefs that will put you in a place where you can be successful.
Your mind needs to be focused in a single direction if you want to accomplish your dreams, to create a big team, to sell a large amount of products, and to recruit a lot of people. If you present people with an opportunity they will join. Your confidence and belief in their ability is what convinces people to stay.
Module 3: Lead Capture Pages
Having effective capture pages followed by a funnel will make you a god of marketing. It doesn’t really matter whether you know everything about marketing if you have nobody to market products and services to. What you really need are people who want exactly what you have to offer.
This means capturing leads and the only way to collect leads online is through squeezes pages or opt-in pages. If you want to truly become successful online, then this is absolute most important skill you can develop.
Mars, Empower Network’s CMO, has built the highest performing lead capture pages ever. Rob Rammuny, considered Empower Network’s prodigy, was making six figures before he was out of school because he knew how to collect lead pages.
Together, these two incredible marketers will teach you exactly how to create converting squeezes pages and they will offer insight into why these landing pages convert so well.
Module 4: Mechanics and Strategy
After you recruit people and start building a list, you need to have a marketing strategy to turn your list into paying customers. This means you need to develop a relationship with your subscribers. You need to offer them something of value before selling them a product or service.
Module 5: Rapport, Responsiveness, & Relationships
The best way to connect with a prospect is by understanding their problems and offering them a solution to their problems. As you give people solutions to their problems, you’ll build a relationship and will build rapport.
Creating responsiveness stems from giving people value, which should be the main goal of your marketing campaign. It’s best to target specific problems because once you can solve these problems for people, they’ll pay attention to you for a long time.
Module 6: Generating Highly Targeted Leads
Facebook, Craigslist, and online magazines are three great ways to get leads to local events. Afterwards, remember to have a specific process to present leads with a product or service in a certain way so you can turn them into paying customers.
Module 7: Closing and Signing People Up on the Phone
The key to selling is helping solve people’s problems regardless of whether this is online, on the phone, or in person. As long as you give people a solution to their problems, they will become a customer and listen to you for a long time.
Module 8: Upselling
As a leader, it’s your responsibility to lead your team by example. If you’re not getting in the top package, you shouldn’t expect anybody in your team to do so. Leading by example and getting in touch with your team’s core desires will help you truly upsell your team.
Module 9: Presentation Formula
There are twelve steps to creating a presentation that works for any type of presentation (online, conference calls, hotel meetings, etc.)
This formula is:
- 1. Get their attention
- 2. Develop a relationship
- 3. Earn the Right
- 4. Clarify their problem
- 5. Show them a solution
- 6. Set clear expectations
- 7. Provide social proof
- 8. Present the benefits
- 9. Provide an irresistible offer
- 10. Take away their risk
- 11. Give them a reason to take action
- 12. Provide a clear call to action
Module 10: Live Internet Recruiting Sales Strategy
Don’t ever focus on helping everyone. It’s important to focus on producing for a specific niche because you can upsell one group better than everyone.
Teach your team to give results-based testimonials and they’ll be able to sell much more efficiently. Remember to talk about the “before and after” of the problem, the solution, and what happened as a result of that solution.
Module 11: Live Local Event Recruiting Sales Strategy
To truly reach financial freedom, you need to stop being the hunter and start being the hunter. Automation is essential for a live event and creating an event funnel including registration, a thank you page, and email communication will make you more money.
Module 12: Creating Live Groups
Live groups force people to attend, which means you need to have excellent communication skills, including being able to send a clear call to action. Live groups are beneficial because they help build a following and you’ll increase your sales as a result.
Module 13: Painting a Vision for the Future
The future relies on your ability to know what you want to accomplish and your ability to take action on whatever you know how to do.
Top Producers are not perfect, nor do they strive to be. Instead, Top Producers take action and adjust their actions based on feedback and new information.
Finally remember to believe in your dreams and strive to accomplish them. Everything you do matters to someone and everything you do changes people. These key points will help you achieve more in life.
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